Self love and sex toys aren’t embarrassing – it’s time we ditched the stigma, says Gemma Collins 0 179

MORE than half of adults wouldn’t dream of telling a partner about their need to self-pleasure – but 39 per cent feel guilty if they do it in secret.

The survey of 2,000 adults revealed 81 per cent don’t feel confident enough to discuss their solo sexual needs.

Gemma Collins has spoken out in support of self-love.Getty

And only 36 per cent own a sex toy. Of those who don’t, 11 per cent would be embarrassed if anyone knew they owned one, while 10 per cent wouldn’t know which sex toy to start with as a beginner.

But 18 per cent feel empowered by how sex toys and women’s health is represented in today’s culture.

It also emerged that despite 28 per cent admitting their partner is more open about their habits, more than a third would feel embarrassed talking about it in the same manner.

Gemma Collins, speaking on behalf of Durex following her collaboration with the brand, which commissioned the research, said: “Huns! Why do we all still view self-love and sex toys with so much embarrassment, it’s 2022!

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“The GC knows we all need to go on our own journey when it comes to pleasure but why put up roadblocks for ourselves and each other with all this old-fashioned stigma.

“I think self-love is an amazing gift that we should celebrate, it can make us feel empowered, satisfied and stress free, what’s better than that?”

The survey also found more than a third admitted they haven’t been achieving their sexual pleasure needs, with more than two thirds naming a sex toy as an essential part in helping them reach climax.

Nearly two in three think masturbation and sex toys are a taboo subject, while 15 per cent would talk more openly about it if there wasn’t such a stigma around being open about pleasure.

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Just under a tenth wish their friends spoke more openly about sex toy usage, while 31 per cent would feel more confident buying and using a sex toy if they knew someone else who did.

On average, it took five years before those who were sexually active to start experimenting with sex toys. But just two fifths are very confident in introducing new things to their sex life.

When asked how masturbation makes them feel, satisfied, relaxed and happy came out on top.

Self-love is an amazing gift that we should celebrate

Gemma Collins

However, 16 per cent feel guilty, while 13 per cent feel embarrassed and 11 per cent feel nervous.

Of those who took part in the survey, carried out through OnePoll, 35 per cent would feel more confident in achieving what they want sexually if the topic was discussed more openly in the media.

Nikki Hayward, wellness category manager at Durex, added: “We are thrilled to have partnered with Gemma Collins on the launch of an exciting new range of sex toys from Durex.

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“We love how empowered Gemma feels about achieving the pleasure she knows she deserves for herself – and want everyone else to feel the same.

“Let’s hope this encourages us all to have more open and honest conversations about masturbation and the use of sex toys, whether on your own or with someone else.

“We hope that people can shake off the stigma and ditch the taboo, feelings of shame and embarrassment on something that should be a way to feel real pleasure, enjoyment and satisfaction.”

Gemma has worked with Durex on a campaign.Instagram According to a new survey, more than half of adults wouldn’t dream of telling a partner about their need to self-pleasure.Getty

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Supporting Ukraine Through Purchasing Power: The Initiatives Keeping the Country’s Economy Afloat 0 173

Amidst the Russian invasion, Ukrainian creatives are launching initiatives to keep the country’s economy going by harnessing consumer power. Spend With Ukraine is one such online resource that connects consumers to Ukraine-based businesses across various industries, while the Ukrainian Emergency Art Fund allows for donations to support artists. Co-founder of Spend With Ukraine, Andrey Klen, emphasizes the importance of supporting the Ukrainian economy through purchasing decisions. He states, “Armies win battles, but economies win wars.”

Ukrainian brands are still operating and many are donating a portion of their sales to different needs to support the country. To sustain interest in supporting Ukraine through spending, increasing the visibility of these initiatives is key. As Klen says, “We want it to blow out.” These efforts not only help Ukrainian creatives but also support existing industries and provide a sense of normality in these difficult times.

Ensuring Safety and Consent in the Adult Film Industry: A Vital Discussion 0 259

One topic that may be of interest to readers in the adult film industry is the topic of workplace safety and consent.

The adult film industry, like any other industry, has a responsibility to ensure the safety and well-being of its workers. This includes providing a safe working environment, protecting workers from physical and emotional harm, and ensuring that all acts are consensual. However, the nature of the adult film industry can make it difficult to ensure that these standards are met. Actors and actresses may feel pressure to perform acts that they are not comfortable with, and there have been instances of abuse and exploitation in the industry.

To address these issues, it is essential for the industry to have clear guidelines and policies in place to protect the rights and safety of workers. This includes providing education and resources for performers, implementing strict consent protocols, and holding producers and directors accountable for ensuring a safe working environment.

Another important aspect of this topic is the importance of consent in adult film. Consent is a crucial aspect of any sexual encounter and must be obtained freely, enthusiastically, and without coercion. In the adult film industry, where performers are engaging in sexual acts on camera, it is especially important that consent is explicitly obtained and respected. This can be achieved through the use of consent forms and communication between performers before and during filming.

By discussing these topics, the industry can work towards creating a safer and more respectful environment for all performers and ensure that the rights and well-being of workers are protected.

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